Fashion
View
4 weeks
OFF GRID
A rugged visual system created for movement, independence, and open terrain.
OFF GRID
A rugged visual system created for movement, independence, and open terrain.
OFF GRID
A rugged visual system created for movement, independence, and open terrain.
Duration:
2 WEEKS
client:
Off Grid Supply
Duration:
2 WEEKS
client:
Off Grid Supply
Duration:
2 WEEKS
client:
Off Grid Supply
The Project
OFF GRID is a brand and product direction project inspired by utility, outdoor independence, and stripped-back visual communication. The work focused on creating a bold identity that feels durable, direct, and ready for real-world use.
Product Design
The system was designed around practical clarity and strong visual contrast. From image treatment and layout rhythm to messaging and graphic details, each element reinforces a sense of movement, resilience, and self-sufficiency without becoming overly complex.
The final direction gives OFF GRID a cohesive identity that can scale across product, campaign, and digital experiences. By combining functional design cues with a distinct visual attitude, the brand now communicates confidence, capability, and a clear sense of purpose.
The Project
OFF GRID is a brand and product direction project inspired by utility, outdoor independence, and stripped-back visual communication. The work focused on creating a bold identity that feels durable, direct, and ready for real-world use.
Product Design
The system was designed around practical clarity and strong visual contrast. From image treatment and layout rhythm to messaging and graphic details, each element reinforces a sense of movement, resilience, and self-sufficiency without becoming overly complex.
The final direction gives OFF GRID a cohesive identity that can scale across product, campaign, and digital experiences. By combining functional design cues with a distinct visual attitude, the brand now communicates confidence, capability, and a clear sense of purpose.
The Project
OFF GRID is a brand and product direction project inspired by utility, outdoor independence, and stripped-back visual communication. The work focused on creating a bold identity that feels durable, direct, and ready for real-world use.
Product Design
The system was designed around practical clarity and strong visual contrast. From image treatment and layout rhythm to messaging and graphic details, each element reinforces a sense of movement, resilience, and self-sufficiency without becoming overly complex.
The final direction gives OFF GRID a cohesive identity that can scale across product, campaign, and digital experiences. By combining functional design cues with a distinct visual attitude, the brand now communicates confidence, capability, and a clear sense of purpose.
Continue exploring our latest work
Continue exploring our latest work
Continue exploring our latest work
Art Direction
View
5 weeks
Lumen Void
Lumen Void
Art Direction
View
5 weeks
Lumen Void
Lumen Void
Fashion
View
4 weeks
Primary Form
Primary Form
Art Direction
View
5 weeks
Lumen Void
Lumen Void
Fashion
View
4 weeks
Primary Form
Primary Form
Free 20-min intro call
Bring your product, your goal, and your timeline.
Work with a team that treats your brand as a system, not a set of files — and your growth as the main outcome, not a side effect.
Free 20-min intro call
Bring your product, your goal, and your timeline.
Work with a team that treats your brand as a system, not a set of files — and your growth as the main outcome, not a side effect.
Free 20-min intro call
Bring your product, your goal, and your timeline.
Work with a team that treats your brand as a system, not a set of files — and your growth as the main outcome, not a side effect.